The potential for increased sales rises with us!
Like most of us, the Around Town reader is a customer whose purse strings are open for everything consumable. Around Town readers buy fashionable clothes, services, furniture, real estate, automobiles, etc… They are investors, they travel, and they rent apartments and automobiles. They take cruises, stay at resorts, and attend theatres, art museums and concerts.
They eat out often and like to be entertained. They appreciate good food and superior wines served with finesse in pleasant surroundings. They care about their bodies and are health, diet and exercise conscious. They are aficionados of the arts, and cultures of society. The Around Town consumer is credit-conscious and maintains major credit cards. Consequently, retail outlets and services with special promotions get a large cross-section of readers.